Where innovation and storytelling combine to bring Disney stories, characters and worlds to life.

Inspiring Humanity


“Proudly building upon our extraordinary legacy, Imagineers are shaping a future that inspires humanity. As one global team of innovative creators and storytellers, we immerse our guests in experiences that make memories of a lifetime.”

– Barbara Bouza, President, Walt Disney Imagineering


Founded by Walt Disney in 1952, Walt Disney Imagineering is the creative force behind the memorable Disney experiences that connect and inspire across generations and borders. And we are proud our experiences continue to set the bar in an industry Walt’s “Imagineers” pioneered.

Walt Disney Imagineering embodies a world-class design firm, premier development company, extraordinary storytelling studio, and cutting-edge innovation lab — all rolled into one. Home to an overwhelming breadth of expert talent from around the globe, Imagineers partner closely with colleagues from across The Walt Disney Company to bring the most awe-inspiring new worlds and cherished characters to life.